Okay Industries Rebrands as AVNA
January 4, 2024Comments
Okay Industries, New Britain, CT, a contract manufacturer of components and subassemblies for global medical-device OEMs, has rebranded with a new name: AVNA, an abbreviation for “Advanced Innovation.” After 112 years of engineering and manufacturing innovation, the timing is right, say company officials, for a brand name that reflects the company’s main market focus: medical device manufacturing.
“The new name and look best aligns with our culture, our purpose and our commitment to our customers, communities and patients around the globe,” says company president and CEO Jason Howey, “guided by our new mission, ‘Saving lives, one part at a time,’ and our core values of people, passion, partnerships and performance. Our team is fully committed to delivering outcomes that doctors and patients can rely on.”
Effective immediately, the new name will appear on marketing materials, website and social channels. With locations in the United States and Costa Rica, Okay Industries has become a trusted manufacturing partner of choice and has built a legacy reputation for its engineering and precision-manufacturing excellence.
The company has come a long way since its founding in 1911 as the B. Jahn Manufacturing Company, a tool and die shop. Under the leadership of Edward Okay, who purchased the company in 1968, the business shifted to a full-service contract stamping company, focusing on complex projects. It entered the medical-device market in the late ‘70s.
Purchased by Greg Howey in 1990, the company expanded its capabilities to include custom production-machining equipment and automated assembly, entering the new millennium to position itself as a contract manufacturer of components and subassemblies for global OEMs. Under the current leadership of Jason Howey, the company has transformed through a series of expansions, acquisitions, market realignments and continuous investments in new capabilities and advanced technologies including laser processing, plastic molding and automation.