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Plasma-Cutting Supplier Gains New Identity

Plasma-Cutting Supplier Gains New Identity

Tuesday, October 17, 2006
 
InnerLogic, Charleston, SC, has unveiled a new corporate identity, complete with a new name, logo and tagline. The company is now Kaliburn, with the tagline Plasma Cutting Innovation. The name is derived from ‘Caliburn,’ the name of King Arthur’s sword and which is rooted in the Latin word ‘chalybs,’ meaning ‘steel.’

 

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