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Esab Extends Role of Off-Road Personality

Monday, August 26, 2019
 

Esab has extended its relationship with off-road vehicle fabrication expert Ian Johnson as an official spokesperson for its welding and cutting products.
Esab, global producer of welding and cutting equipment and consumables,announced that it has extended its relationship with off-road vehicle fabrication expert Ian Johnson as an official spokesperson for its welding and cutting products. Johnson’s off-roading show, Four Wheeler, debuts on MotorTrend TV this fall, and he currently produces the digital show, Big Tire Garage, from his shop in Spring Hill, TN. Esab sponsors both ventures and has equipped his shop with Rebel welders, Thermal Dynamics plasma cutters and Victor gas equipment. Johnson interacts with hundreds of thousands of fans through online welding and off-roading communities and events. Since 2015, he has been a fixture at FABTECH’s Esab booths, answering visit questions and teaching them how to weld.

“Ian’s background as a technical instructor combined with his fabrication experience enable him to provide leadership among Esab’s core how-to audience,” says Steven W. Molenda, director of global marketing communication strategies, Esab Welding & Cutting Products. “No matter what the project, Ian can break it down to the teachable elements. He is a real-deal wheeling, welding and cutting expert, and we’re proud to have him as part of the Esab team.”

 

Related Enterprise Zones: Welding


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